Free Plugin for Claude

The CMO Stack

A complete AI toolkit for marketing leaders. 40+ skills across 8 functions. One plugin.

The Claude Skills ecosystem has dozens of marketing tools scattered across official plugins, open-source repos, and paid skill packs. None of them cover your entire org.

The CMO Stack maps a curated set of AI skills to every function under a CMO. Content. Demand gen. SEO. Product marketing. Customer marketing. PR. Marketing ops. All in one install.

Enter your email. Get the plugin + a setup guide showing your team exactly what to ask Claude.
Works with Claude Cowork, Claude Code, and Claude Desktop. Requires a paid Claude plan.

Every CMO has a tech stack.
Almost none have an AI stack.

Most marketing teams use AI the same way: paste something into ChatGPT, get a draft back, clean it up manually.

That's using a jet engine as a desk fan.

Claude Skills are structured AI capabilities that activate automatically based on what you ask. They carry your brand voice across every output. They chain together so context flows from one task to the next. And they handle the production work that eats up 60-70% of your team's time.

The problem: nobody has built a complete set. You'll find a copywriting skill here, an SEO skill there, but nothing that covers the full CMO scope.

The CMO Stack fixes both.

One plugin. Every function covered.

🎨

Brand & Creative

voice profiling, brand review, creative briefs, taglines

Persistent voice across every output. Automatic brand guideline checks.

✍️

Content Marketing

research, long-form writing, atomization, calendars, briefs

Research, write, and repurpose content. One article becomes 4 assets automatically.

📈

Demand Gen & Growth

lead magnets, landing pages, email sequences, CRO audits, campaigns

Build entire campaigns in an afternoon. Skills chain together so context carries from lead magnet to landing page to email sequence.

🔍

SEO & Organic

technical audits, keyword strategy, topical authority, content calendars, on-page

Technical audits, keyword clusters, topical authority maps, and programmatic page generation.

🎯

Product Marketing

competitive briefs, positioning, launch strategy, battle cards, personas

Competitive intel, positioning frameworks, and launch plans that brief every team at once.

📣

PR & Communications

press releases, media pitches, crisis comms, analyst prep, thought leadership

Press releases, personalized media pitches, crisis comms, analyst briefing prep, PR measurement frameworks.

🔄

Customer Marketing & Lifecycle

lifecycle emails, NPS playbooks, win-back, advocacy, case studies, upsell

Lifecycle email sequences, re-engagement campaigns, NPS response playbooks, advocacy programs, referral mechanics, expansion campaigns.

⚙️

Marketing Ops & Analytics

budgets, attribution, lead scoring, A/B tests, reporting, funnels, tech audits

Attribution modeling, reporting frameworks, budget models, lead scoring, A/B test design.

Same team. Different operating system.

Without The CMO Stack

Blog post: 6-8 hours per post
Demand gen campaign: 2-4 weeks from idea to live
Competitive brief: 2-3 days of manual research
Crisis statement: hours of drafting under pressure
Customer lifecycle emails: "we'll get to it next quarter"
Budget defense: "we need more money" (no model)
Repurposing: afterthought, if it happens at all

With The CMO Stack

Blog post: under 30 minutes (research through repurposing)
Demand gen campaign: scaffolded in an afternoon
Competitive brief: 30 minutes to review and sharpen
Crisis statement: first draft in minutes, not hours
Customer lifecycle emails: full framework built in one session
Budget defense: zero-based model tied to revenue targets
Repurposing: automatic with every piece of content

Here's what it looks like in practice.

These aren't hypothetical. These are the exact prompts your team would use after installing The CMO Stack.

Content Lead

"Research the keyword landscape around [topic]. Top 10 keywords, top 5 competing articles, 3 angles nobody's covering."

Demand Gen Lead

"Create a lead magnet for [audience]. Then build a landing page and 5-email nurture sequence. Use our brand voice."

Head of Product Marketing

"Generate a competitive brief on the top 5 players in [category]. Positioning, pricing, differentiators, weaknesses, recent moves."

Comms Lead

"We just closed a $40M Series C. Draft a press release and 3 personalized media pitches targeting [specific reporters]."

Marketing Ops

"Build a zero-based budget model starting from our $12M ARR target. Work backward to spend by channel. Three scenarios."

Customer Marketing

"Our NPS just came back. 40 promoters, 25 passives, 10 detractors. Build a response playbook for each segment."

Built by Sextant Labs

I'm Chad Bockius. 3x CEO, $850M+ in value created across startups from zero to scale.

I built The CMO Stack because I kept seeing the same pattern: marketing teams adopting AI for copywriting and stopping there. Meanwhile, 6 other core functions were still running on manual workflows and handoffs.

The CMO Stack maps the best Claude Skills to every function under a CMO. Where the ecosystem had gaps, I built custom skills to fill them. The result is a single plugin that gives your team AI coverage across the entire marketing org.

It's free because the insight is more valuable than the software. And the companies that figure this out first will have a structural advantage that compounds every quarter.

Learn more at sextantlabs.io →